Storytelling is crucial to Peter's film making, finding those certain details needed to make the viewer feel the presence and interaction with the film usually combined with guttural laugh.
Making opposites collide in a humorous way is one of his fortes. Working with children and animals is also one of his strong suits. He fights for the details when they are crucial to the narrative and has a great understanding of production, with 20 years as a director and with hundreds of commercials on the resumé.
Peter has worked with and been awarded for, among others: Djurens Rätt, Nordea, Kry, Skogaholm, Burger King and Agria.